When we talk about new From garage to global technologies, the Apple brand comes to mind. It is a very well-established brand, with an amazing reputation and products that have become a symbol among technology lovers. So much so that there have even been queues to get the new iPhone or the new iPad, despite the high prices that their devices usually cost.
Despite the years that have passed since its founding in 1976, and despite all the competition it has had to deal with, such as Samsung and BlackBerry (especially in its early days), Apple products continue to be among the best-selling.
Apple has a long history and
The story of Apple began in the garage of Steve Jobs’ adoptive parents in Los Altos, California. The former CEO of the brand teamed up with Wozniak, who brought his technical skills, while Jobs dedicated himself to his role Job Function as visionary, knowing where the designed products were headed and who their target audience would be. However, both shared a passion for innovation. Another of the founders of the brand was Ronald Wayne, but he quickly retired from the company although he left the imprint of the design of its iconic logo, the bitten apple, and wrote Apple’s first contract.
The first product they launched was the Apple I, a motherboard-based computer that was sold to computer enthusiasts. But it was not until the second version of this computer, the Apple II, that the brand’s fame began. This was a personal computer that had a graphical user interface (GUI) and integrated graphics. After its launch in 1997, Apple’s stardom began.
In 1984, Apple released
The Macintosh, the first mass-market personal computer with a GUI. The device was a huge success and helped Apple consolidate its position as the market leader in personal computers. But in the early 1990s, Apple began to lose market share to competitors such as Microsoft and Dell. This led to a series of internal problems that eventually led to Steve Jobs being fired from the company, despite the fact that he had been one of the founders.
Jobs did not sit back and wait for another opportunity to fall from the sky. Instead, he set out on his own and formed a new Australia Email List company, NeXT, which focused on developing operating systems for desktop computers. So successful was it and since NeXT was seen as a tough rival, Apple decided to buy this company and Jobs returned to Apple.