This is due to the possibility of organizing more attractions that will be interesting and interesting for the participants. Remember that if you want to organize an event lasting several days, it is necessary to take care of the proper organization of the place where the event will take place. […]
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The participants like the hybrid form of meetings, so it is worth including the hybrid event in your marketing strategies. According to the Global Virtual Events Market Report 2021-2025, the virtual events market is expecte to grow by 33 percent. The difference between live and online meetings can be seen […]
Since potential participants of the events were force to stay in their homes, the events also had to cross private thresholds. A hybrid event is an event that takes place simultaneously – in a specific place on Earth and in the online world. This is an effective solution for people […]
In this way, you will gain more customers who will be happy to use your services. Event marketing without an event? One way to use event marketing without taking responsibility for the entire organization of the event is to sponsor special events. Thanks to such activities, you can achieve your […]
As well as achieve many other business goals. Despite the constantly developing digitization and the high effectiveness of online tools to promote the brand, event marketing still has its supporters and works well in many industries. If you combine online activities and internet marketing with the organization of events by […]
It is a very powerful communication tool, the aim of which is to increase customer loyalty and build a strong community centere around the brand. It is an ideal way to build better relationships with your community and your current and potential customers, and to meet people in their own […]
Donald Getz and JJ Goldblatt in the early 1990s define an event as something “special”, “exceptional”, “unique”, “beyond everyday experience”, something that distinguishes the time from other more routine activities, such as work . Goldblatt describe an event as “a unique moment in time, define by ceremony and ritual, satisfying […]
Nowadays, we are all inundate with advertisements and other information every day, which in most cases we do not pay attention to. Therefore, it will be much easier to reach the awareness of potential customers by organizing an interesting event. Building a positive brand image Building or warming up the […]
This is where the topic of the sales funnel comes back again. When planning an advertising campaign, you nee to know who to target. Offering a product to someone who will definitely not be intereste in it is a waste of time. Event marketing allows you to expand the base […]
They will be visible in the crowd, attract attention and show that your company cares about responding to the nees of users. 2. Offer rewards for completing the survey Nothing works as well for people as free materials or rewards for their time. During the event, you can prepare leaflets […]
The role of referral marketing is not without significance in this area . The subscription business often requires the efficient combination of various sales channels. It is imperative to provide customers with a consistent shopping experience regardless of the channel they choose. While subscriptions are applicable to many industries, they […]
The goal of most service companies is to develop a system that will make the customer not only satisfie, but also loyal.Such a person acts as a brand ambassador, as he promotes the company among friends or colleagues. Although one person will not guarantee an above-average profit, they will contribute […]
Effective customer satisfaction survey In order for customer reviews to be creible, appropriate satisfaction survey tools should be use. A simple traditional bullete survey will be impersonal and contribute nothing to the research. The sample can only be base on people who are satisfie or dissatisfie for various reasons, without […]
Customer satisfaction survey will help to effectively determine the strengths and weaknesses of the company. It is also invaluable feeback for the manager regarding things that nee improvement. An early reaction to the presente objections, in extreme cases, will help to protect the company from bankruptcy. It is also a […]
A satisfie and loyal customer regularly returns because he is sure that his expectations will be met at a given level. This will create a bond between the company and individuals. Do your customers have reasons to complain? Don’t let them go away! We will check what the problem is […]
The advantage of using subdomains is that there are no costs associate with purchasing a new domain for each country. Subdomains are a good solution for those online stores that have a strong, valuable main domain – it greatly facilitates positioning. The third option is activities base on catalogs deicate […]
The key to success is decent branding, developing strong brand awareness. Is this a good time to expand into new markets? The prospect of business development cause by expansion into new markets is undoubtely tempting. However, is it suitable for every entrepreneur? Before you decide to introduce the option to […]
Assessment of the solvency of the company compare to the competition; the income that the company should generate to cover all fixe expenses, WCR – cash liquidity ratio; the amount necessary to run the business; the higher the WCR, the more capital the company has, which – after paying all […]